
We create Spaces that balance beauty, structure, and soul.
A San Diego-based Design & Build firm specializing in custom homes and commercial spaces designed to reflect the people inside them.
From Permits To Pillows
It all begins with an idea and a vision, we take your vision from permits to pillows to ensure a seamless experience.

How We Bring Your Vision To Life
Design-First Thinking
Every project begins with vision: yours, clarified through ours.
We start with the way you live, how you want to feel in your space, and what will make it not just beautiful, but personal. Layouts, finishes, flow, and feel are shaped with intention long before a crew ever sets foot on-site.
Builder-Level Execution
Because design without execution is just a wish.
With deep construction knowledge and hands-on field experience, we know how to speak the language of permits, inspectors, and trades, and we know how to protect your design integrity every step of the way. What we draw, we build.
Start-to-Finish Support
From first sketch to final styling, we stay with you through it all.
Whether you’re starting with a vision or a full plan set, we become your anchor: one team, one process, one result. No handoffs. No lost details. Just a seamless, guided experience that ends with a home you love.
- 1Due Diligence + Planning
- 2Permitting + Entitlements
- 3Architectural Layouts
- 4Landscape Design
- 5Interior Design
- 6General Construction
- 7Owner Representation
- 8Hourly Consulting
Led by Vision. Grounded in Execution.
Alli Rae blends creative vision with construction fluency, a rare combination in the world of custom homebuilding.
With over a decade inside every phase of the process, from permitting and structural planning to finish selections and furniture placement, she leads with design, but builds with discipline.
That’s what makes the results feel so cohesive, and the process feel surprisingly calm.
She founded Alli Rae Build + Design to be the kind of firm she wished existed. One where the vision is clear, the communication is steady, and the experience is as beautiful as the outcome.

She leads with design, but builds with discipline.

Bring Your Vision To Reality
Dream it
Imagine your ideal home.
Where is it? What does it feel like when you walk in?
Where does your family gather at the end of the day?
Where do guests pause and say, “Wow”?
We guide you through every detail, from flow to feeling, to help shape the vision you didn’t know you had.
Build it
We take the dream and bring it to life, one thoughtful choice at a time.
From tile selections to lighting warmth, cabinetry lines to throw pillows, you’ll be involved in what matters without carrying the weight of it all.
With design clarity and builder precision, we make sure the finished home reflects the intention behind it.
Experience it
Step inside a space that feels fully yours.
Not just a house, but a home shaped around your rhythms, your rituals, your way of living.
It’s not just the outcome.
It’s the experience of seeing your dream come to life: beautifully, seamlessly, and fully lived in.
How early should we bring you into the process?
As early as possible, even before architectural plans are finalized. We can help shape the vision, streamline decision-making, and ensure that your design choices are realistic for the build. Whether you’re starting with a blank slate or halfway through, we’ll meet you where you are.
Do I need to have plans or an architect first?
Not at all. Many of our clients come to us with only a vision. We help fill in the blanks. We can collaborate with your architect or bring in our own design team to develop your home from the ground up. To ensure a seamless experience we recommend using our team, that way, any changes are dealt with effortlessly.
What’s your typical project size or scope?
We specialize in full-home custom homes, remodels and large renovations. While every project is unique, most of our work ranges from $1M to $5M+. If you’re not sure where yours fits, we’re happy to talk through it.
How involved will I need to be in the process?
That’s entirely up to you. Some clients love picking every finish; others want full trust and minimal meetings. We offer clear guidance, curated options, and full project oversight, so you’re never overwhelmed, just supported.
What services do you offer in-house?
We know there’s many layers and details to bringing a vision to life, that’s why our expert team and vast network offers a robust amount of services to cover your every need. Collaboration, communication and expertise is key to a timely and seamless design and build out of a project, so we offer it all in-house start to finish.
- 1Due Diligence + Planning
- 2Permitting + Entitlements
- 3Architectural Layouts
- 4Landscape Design
- 5Interior Design
- 6General Construction
- 7Owner Representation
- 8Hourly Consulting







